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WTMS VISION |
 The
Mission
of 2004 WTMS I is: |
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- to translate ideas into actions to promote Chinese tourism globally.
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The
Objectives
of 2004 WTMS I are to: |
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- reevaluate marketing
and promotion strategies with global tourism experts;
- define, shape and influence
the things that are most important to marketing the
emerging tourism industry globally;
- provide a forum for
international joint ventures, networking and partnership
opportunities; and
- facilitate a mechanism
for shared dialogue and better understanding among entrepreneurs,
government, and private sector organizations in the
tourism industry worldwide primarily from this perspective
of tourism marketing.
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